Author Archives: weltchmedia

90 years of speedway in Cardiff

Posted on July 15, 2018

As the British Speedway Grand Prix returns to Cardiff, our senior consultant, Andrew Weltch, author of the history of Speedway in Wales, looks at the arrival of the sport in the city 90 years ago. Top-level speedway has become an … Continue reading →

Posted in Motor sport, Speedway, Sport | Tagged , , , , , | 1 Comment

Will GB’s promotion deliver a boost for UK ice hockey?

Posted on April 29, 2018

Great Britain’s sensational promotion to the top flight of world championship ice hockey could give the sport the boost it needs, writes our senior consultant Andrew Weltch. As the lowest ranked team in the IIHF’s Division 1A (the second level), … Continue reading →

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World Rallycross to switch on electric championship

Posted on February 12, 2018

It has been clear for some time that the days of petrol and diesel cars are numbered – not just on the roads, but on the race tracks too, writes Weltch Media senior consultant, Andrew Weltch. Reports that World Rallycross … Continue reading →

Posted in Motor sport, Motoring, Rallying, Road racing, Sport, Sustainability, Transport | Tagged , , , , , | Leave a comment

For Dutch women’s soccer, something was even bigger than winning Euro 2017

Posted on December 30, 2017

Guest post by Emma Coolen, would-be professional soccer player, whose ambition is to be part of the Netherlands squad for the 2019 World Cup. ‘Come on ladies. Make us proud. Show the entire country what you are capable of!’, I wrote … Continue reading →

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Reaching out to leverage synergies? Please don’t!

Posted on November 6, 2017

Our senior consultant Andrew Weltch reaches out to leverage some synergies going forward. A look at the crime against language – business jargon.

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Three reasons to sponsor women’s sport

Posted on September 4, 2017

Women’s sport is on the rise, and it offers great opportunities for sponsorship. In the UK this year [2017] we’ve seen the success of women’s Super League cricket, the continuing growth of women’s soccer, England reaching the final of the … Continue reading →

Posted in Association Football / soccer, Business, Cricket, Football, Golf, Marketing, Rugby union, Sponsorship, Sport | Tagged , , , , , , , , , , , , , , , | Leave a comment

Challenges and changes: How an independent soccer magazine defied the prophets of doom

Posted on March 31, 2017

Guest post by David Collins of Welsh Football magazine. Here he looks at the challenges this independent print magazine has faced in its 25 years of covering all aspects of soccer in Wales. As the editor / publisher of a … Continue reading →

Posted in Association Football / soccer, Business, Football, Magazines, Marketing, Media, Sport, Uncategorized | Tagged , , , | Leave a comment