Category Archives: Rugby league

What’s in a name? Five teams accused of causing offence with ethnic stereotypes

Our senior consultant Andrew Weltch looks at the recent heightened controversy over some sports teams’ names, accused of reinforcing ethnic stereotypes – and what they’re doing (or not doing) about it. There are all sorts of weird and wonderful names … Continue reading

Posted in American football, Baseball, Business, Canadian, Football, Ice hockey, Marketing, Rugby league, Rugby union, Sport | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Social media – Rhinos show how to win when you lose

Guest post by James Gordon of JDG Media Ltd, Sports content provider and publisher. Running a sport club’s social media channels is easy after a win.  It’s what you do after a loss that matters most.

Posted in Football, Marketing, Rugby league, Social media, Sport | Tagged , , , , | Leave a comment

Tell me why I do like Mondays – football on TV

There was a time when football, in its various guises, was generally something for the weekend. But the long-running success of a US TV show has made football at the start of the week something of a global media phenomenon.

Posted in American football, Association Football / soccer, Broadcast, Football, Media, Rugby league, Sport, Television, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

How a Super League shock played out in social media

Among all the codes of football, rugby league seems to produce more than its share of off-field controversy – and this week’s jaw-dropping announcement of the new Super League licences was played out in real-time through social media.

Posted in Broadcast, Canadian, Football, Ice hockey, Media, Public relations, Rugby league, Social media, Sport, Television, Uncategorized | Tagged , , , , , , , , , , , , , , , , , | 3 Comments

You’re a football fan? Well, it is a great game(s)

So you’re a football fan? Which football? Here’s our quick dash through the great games that share the name.

Posted in American football, Association Football / soccer, Austrailian Rules, Canadian, Football, Gaelic football, International rules, Rugby league, Rugby union, Sport, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , | 3 Comments

In sport, sometimes more is less

For fans of international sport, these may appear to be the best of times. Top-level international competition seems to be taking place all the time. But is that actually a good thing?

Posted in Broadcast, Cricket, Football, Media, Rugby league, Rugby union, Sponsorship, Sport, Television, Uncategorized | Tagged , , , , , , , , , , | Leave a comment

Why are sports bosses so scared of social media?

England’s cricketers are the latest professional athletes to face the prospect of a ban from social networks such as Twitter and Facebook. It seems a drastic measure, and one which will upset the many followers of players such as Graham Swann and Kevin Pietersen, but sports organisations do seem particularly scared of social media. Continue reading

Posted in Cricket, Football, Golf, Media, Rugby league, Social media, Sport, Uncategorized | Tagged , , , , , , , , , , , , , | 7 Comments