Category Archives: Media

How well do big brands communicate sustainability?

Companies may talk a good game when it comes to sustainability and corporate social responsibility, but how well do they really communicate the issues to consumers?

Posted in Business, Marketing, Media, Retail, Social media, Sustainability | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Lights! Camera! Action! We’re in the movie business

We have long been renowned for our excellent work in the worlds of sport, education and business; but now we’re in the movies too! While we continue to work across a range of sectors, helping clients develop and communicate their … Continue reading

Posted in Broadcast, Business, Film, Marketing, Media, Public relations, Social media, Television, Video | Tagged , , , , | 1 Comment

Social media – Rhinos show how to win when you lose

Guest post by James Gordon of JDG Media Ltd, Sports content provider and publisher. Running a sport club’s social media channels is easy after a win.  It’s what you do after a loss that matters most.

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Social media has made us all publishers, but not fact-checkers

Social media has succeeded in making us all publishers, but sadly too few of us are fact-checkers – the rise of the phoney meme is evidence of that.

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Jeremy Corbyn and the value of authenticity in PR

Weltch Media communications correspondent, Joe Paley, of Clearly PR, finds some public relations authenticity in the Labour leadership race. Jeremy Corbyn, pictured, is currently [Aug 2015] providing the biggest shakeup to the Labour Party since the creation of New Labour … Continue reading

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Big brands fail to reach consumers on sustainability

Some of the world’s biggest consumer goods companies are missing out on a golden opportunity to communicate about sustainability with consumers, a new report reveals.

Posted in Business, Marketing, Public relations, Retail, Social media | Tagged , , , , , , | 1 Comment

Do those ‘likes’ really matter?

Does Facebook sometimes depress you because everyone else’s life seems better than yours?

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