Tag Archives: social media

Do those ‘likes’ really matter?

Does Facebook sometimes depress you because everyone else’s life seems better than yours?

Posted in Marketing, Media, Social media | Tagged , , , , | Leave a comment

Aussies’ Ashes Tweet “sucked ass”

As usual, the current Ashes cricket series is producing plenty of talking points, and inevitably social media is involved. Back in 2010, we wrote about a Twitter mix-up over the name The Ashes. This time, Cricket Australia’s own Twitter account … Continue reading

Posted in Cricket, Media, Social media, Sport | Tagged , , , , | 2 Comments

Are hyperlocal news sites the future of local journalism?

We hear (and indeed have ourselves expressed) much lamenting at the apparently inevitable decline of local newspapers, but perhaps hyperlocal news websites offer hope for the future.

Posted in Business, Media, Newspapers, Public relations, Social media, Uncategorized | Tagged , , , , , , , , | 3 Comments

Award-winning Neil Cowley talks social media – and all that jazz

How did super-talented, but (let’s be honest) not yet household names, Neil Cowley Trio win a popular vote to beat international singing star Jamie Cullum and lift the UK Jazz Artist title last month? Well, maybe social media played a … Continue reading

Posted in Broadcast, Media, Music, Social media, Uncategorized | Tagged , , , , , , , , , , | 2 Comments

Go Compare this student job application with others

Insurance comparison website Go Compare has really stepped up its social media activity over the last year or so – and very successfully too. But now a Welsh university student has used digital to create his own unusual bid for … Continue reading

Posted in Broadcast, Business, Design, Media, Social media, Uncategorized | Tagged , , , , , | 1 Comment

Speedway teams slow out of the gates in social media race

The UK’s top speedway teams have picked up some social media speed since our last check a year ago, but they are still behind other sports and really need to listen more.

Posted in Media, Motor sport, Social media, Speedway, Sport, Uncategorized | Tagged , , , , , , , , , , | 2 Comments

Goal! UK’s ice hockey teams score with social media

Our first look at UK ice hockey teams’ use of social media proved to be one of our most popular posts. Now, one year on, we can report phenomenal growth in fans engaging with their teams through the main networks.

Posted in Ice hockey, Media, Public relations, Social media, Sport, Uncategorized | Tagged , , , , , , , | 1 Comment

How rising jazz star Brigitte Zarie hit the right note with social media

Singers are among the most popular celebs on Twitter – Lady Gaga and Justin Bieber count their followers in the tens of millions. But what about real artists with plenty of talent, but still building their fan base? We were … Continue reading

Posted in Media, Music, Social media, Uncategorized | Tagged , , , , , , , , , , | 4 Comments

50 great social media screw-ups and the lessons they teach us

These days it’s hard to avoid social media consultants and in-house specialists shouting about showing pride in their recent corporate social triumphs.

Posted in Business, Media, Retail, Social media, Uncategorized | Tagged , , , , , , , | Leave a comment

Super Bowl – social media’s biggest, but not necessarily best

So, as expected, last night’s Super Bowl XLVI was the most Tweeted US event ever. At its peak, the American football finale was generating 12,000 Tweets per second! By most measures, it’s the biggest annual sports event in the world … Continue reading

Posted in American football, Football, Media, Social media, Sport, Uncategorized | Tagged , , , , | 1 Comment