Tag Archives: NHL

What’s in a name? Five teams accused of causing offence with ethnic stereotypes

Our senior consultant Andrew Weltch looks at the recent heightened controversy over some sports teams’ names, accused of reinforcing ethnic stereotypes – and what they’re doing (or not doing) about it. There are all sorts of weird and wonderful names … Continue reading

Posted in American football, Baseball, Business, Canadian, Football, Ice hockey, Marketing, Rugby league, Rugby union, Sport | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Fatima joins the Capitals – because hockey is for everyone

Top-level sport has huge potential to influence attitudes and behaviour. That’s why we despair when a pro soccer player takes a dive and rejoice when a tennis player concedes a disputed point. Athletes’ actions will be imitated and their attitudes … Continue reading

Posted in Ice hockey, Media, Politics, Sport | Tagged , , , , , , , , , , , , , , | 1 Comment

Ice hockey league imposes social media blackout

The UK’s top ice hockey league has become the latest sports organisation to restrict players’ use of social media. We like hockey and we like social media. We don’t like this.

Posted in Ice hockey, Social media, Sport, Uncategorized | Tagged , , , , , , , , | 3 Comments

Five reasons why you should watch British ice hockey

We rate ice hockey as one of the most exciting sports in the world. And, although you wouldn’t know it from Britain’s soccer-saturated sports media, you can watch it at a pretty good standard here in the UK. We say … Continue reading

Posted in Broadcast, Ice hockey, Media, Sport, Television, Uncategorized | Tagged , , , , , , , , , , , , , | 4 Comments