Tag Archives: Facebook

How well do big brands communicate sustainability?

Companies may talk a good game when it comes to sustainability and corporate social responsibility, but how well do they really communicate the issues to consumers?

Posted in Business, Marketing, Media, Retail, Social media, Sustainability | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Social media – Rhinos show how to win when you lose

Guest post by James Gordon of JDG Media Ltd, Sports content provider and publisher. Running a sport club’s social media channels is easy after a win.  It’s what you do after a loss that matters most.

Posted in Football, Marketing, Rugby league, Social media, Sport | Tagged , , , , | Leave a comment

Big brands fail to reach consumers on sustainability

Some of the world’s biggest consumer goods companies are missing out on a golden opportunity to communicate about sustainability with consumers, a new report reveals.

Posted in Business, Marketing, Public relations, Retail, Social media | Tagged , , , , , , | 1 Comment

Do those ‘likes’ really matter?

Does Facebook sometimes depress you because everyone else’s life seems better than yours?

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Award-winning Neil Cowley talks social media – and all that jazz

How did super-talented, but (let’s be honest) not yet household names, Neil Cowley Trio win a popular vote to beat international singing star Jamie Cullum and lift the UK Jazz Artist title last month? Well, maybe social media played a … Continue reading

Posted in Broadcast, Media, Music, Social media, Uncategorized | Tagged , , , , , , , , , , | 2 Comments

Speedway teams slow out of the gates in social media race

The UK’s top speedway teams have picked up some social media speed since our last check a year ago, but they are still behind other sports and really need to listen more.

Posted in Media, Motor sport, Social media, Speedway, Sport, Uncategorized | Tagged , , , , , , , , , , | 2 Comments

Goal! UK’s ice hockey teams score with social media

Our first look at UK ice hockey teams’ use of social media proved to be one of our most popular posts. Now, one year on, we can report phenomenal growth in fans engaging with their teams through the main networks.

Posted in Ice hockey, Media, Public relations, Social media, Sport, Uncategorized | Tagged , , , , , , , | 1 Comment

How rising jazz star Brigitte Zarie hit the right note with social media

Singers are among the most popular celebs on Twitter – Lady Gaga and Justin Bieber count their followers in the tens of millions. But what about real artists with plenty of talent, but still building their fan base? We were … Continue reading

Posted in Media, Music, Social media, Uncategorized | Tagged , , , , , , , , , , | 4 Comments

Speedway teams splutter in the social media race

Which British speedway teams take the chequered flag in the social media stakes, and which clubs fail to get away from the starting tapes?

Posted in Media, Motor sport, Social media, Speedway, Sport, Television, Uncategorized | Tagged , , , , , , , | 2 Comments

Pay attention – infographics put us all in the picture

We seem to be surrounded by infographics these days, but we’re not complaining – though we wonder whether they are a sign of our dwindling attention spans.

Posted in Business, Design, Education, Media, Retail, Social media, Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment