Category Archives: Public relations

How our training went online – and off

The COVID-19 pandemic has pushed almost everything online – from shopping to business meetings, from parties to plays, writes Andrew Weltch. Although we’ve been working remotely online for years, until 2020, we never considered offering training that way – now … Continue reading

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Reaching out to leverage synergies? Please don’t!

Our senior consultant Andrew Weltch reaches out to leverage some synergies going forward. A look at the crime against language – business jargon.

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Lights! Camera! Action! We’re in the movie business

We have long been renowned for our excellent work in the worlds of sport, education and business; but now we’re in the movies too! While we continue to work across a range of sectors, helping clients develop and communicate their … Continue reading

Posted in Broadcast, Business, Film, Marketing, Media, Public relations, Social media, Television, Video | Tagged , , , , | 2 Comments

Jeremy Corbyn and the value of authenticity in PR

This post was written by a (non-Labour supporting) member of the Weltch Media team in August 2015, during the campaign for the leadership of the party. Jeremy Corbyn, pictured, is currently [Aug 2015] providing the biggest shakeup to the Labour … Continue reading

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Big brands fail to reach consumers on sustainability

Some of the world’s biggest consumer goods companies are missing out on a golden opportunity to communicate about sustainability with consumers, a new report reveals.

Posted in Business, Marketing, Public relations, Retail, Social media | Tagged , , , , , , | 1 Comment

Our media training days: “Enjoyable” “Invigorating” “I would recommend this course to everyone”

Our media training days provide an affordable, enjoyable and valuable insight into the news media and how to get the most from interview opportunities.

Posted in Broadcast, Business, Education, Magazines, Marketing, Media, Newspapers, Public relations, Sport, Television, Video | Tagged , , , | 5 Comments

Marketing awards celebrate best in Wales

Every year, the best marketing campaigns in Wales are celebrated at the Chartered Institute of Marketing’s Canmol awards, and this year two of the Weltch Media team were there.

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How we told our friends about our awards

We hate to gloat, but we won an award last week – in fact three. Our senior consultant, Andy Weltch, sent out an email to various contacts that we thought was worth sharing more widely.

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Mark on the Lens – the Senedd’s best light

Our latest client launch at the Senedd, the National Assembly for Wales building in Cardiff Bay, proved a great success. We commissioned photographer Mark Hawkins to record the event, and here he sheds some light on the proceedings.

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Are hyperlocal news sites the future of local journalism?

We hear (and indeed have ourselves expressed) much lamenting at the apparently inevitable decline of local newspapers, but perhaps hyperlocal news websites offer hope for the future.

Posted in Business, Media, Newspapers, Public relations, Social media, Uncategorized | Tagged , , , , , , , , | 3 Comments