Category Archives: Retail

How well do big brands communicate sustainability?

Companies may talk a good game when it comes to sustainability and corporate social responsibility, but how well do they really communicate the issues to consumers? Advertisements

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Sipping sustainably: Cheers for green beers (and wines)

We’re increasingly interested in sustainability here at Weltch Media. We like the odd glass of wine or beer too, so when we received a story that involved both, we were naturally interested.

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Big brands fail to reach consumers on sustainability

Some of the world’s biggest consumer goods companies are missing out on a golden opportunity to communicate about sustainability with consumers, a new report reveals.

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50 great social media screw-ups and the lessons they teach us

These days it’s hard to avoid social media consultants and in-house specialists shouting about showing pride in their recent corporate social triumphs.

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You don’t need 3D glasses – but rose-tinted ones might help!

Guest post by TV motor racing commentator Richard John Neil on his latest venture – a niche publication on old-time oval track motor sport.

Posted in Business, Historic motor sport, Magazines, Media, Motor sport, Oval racing, Retail, Sport, Uncategorized | Tagged , , , , , , | 1 Comment

Pay attention – infographics put us all in the picture

We seem to be surrounded by infographics these days, but we’re not complaining – though we wonder whether they are a sign of our dwindling attention spans.

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BT goes crowdsourcing again – time to vote ‘bubble’

The BT couple, Jane and Adam, want your help again – this time you’re asked to choose their wedding car.

Posted in Broadcast, Business, Historic motor sport, Media, Motoring, Retail, Social media, Television, Transport, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment