Author Archives: andrewweltch

50 great social media screw-ups and the lessons they teach us

These days it’s hard to avoid social media consultants and in-house specialists shouting about showing pride in their recent corporate social triumphs.

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BT goes crowdsourcing again – time to vote ‘bubble’

The BT couple, Jane and Adam, want your help again – this time you’re asked to choose their wedding car.

Posted in Broadcast, Business, Historic motor sport, Media, Motoring, Retail, Social media, Television, Transport, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Sporting heroes? Yes, they do exist

The word “hero” is used all too freely by sports journalists – usually wrongly. But there are real heroes in sport, and one candidate for that description was in Cardiff last night – former Zimbabwe cricketer Henry Olonga, who publicly … Continue reading

Posted in Broadcast, Cricket, Media, Newspapers, Politics, Sport, Television, Uncategorized | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Why are sports bosses so scared of social media?

England’s cricketers are the latest professional athletes to face the prospect of a ban from social networks such as Twitter and Facebook. It seems a drastic measure, and one which will upset the many followers of players such as Graham Swann and Kevin Pietersen, but sports organisations do seem particularly scared of social media. Continue reading

Posted in Cricket, Football, Golf, Media, Rugby league, Social media, Sport, Uncategorized | Tagged , , , , , , , , , , , , , | 7 Comments